Beyond the 100% Recyclable Claim: What True Circularity Really Means for Packaging
In recent years, many packaging companies have proudly embraced the label “100% recyclable”. At first glance, it sounds like a bold step toward sustainability. But in reality, recyclability is only one part of a much larger conversation. True circularity goes beyond whether an item can technically be recycled—it requires a system-wide approach that considers design, […]
