Retention & Employee Longevity: The True Cost of High Turnover in Packaging & Print—and How to Prevent It

In the competitive world of packaging and print, talent is one of the most valuable assets a company can invest in. Yet, many businesses underestimate the real cost of high employee turnover. Beyond recruitment expenses, turnover disrupts production, erodes customer confidence, and can undermine growth at a critical time when innovation and service excellence are key differentiators.

The Hidden Cost of Turnover

When an experienced employee leaves, the financial impact goes far beyond advertising a vacancy or onboarding a replacement. Consider the following costs:

• Lost productivity – New hires often take 6–12 months to reach full efficiency.

• Knowledge drain – Departing employees take with them years of technical expertise, customer relationships, and process insights.

• Cultural disruption – High turnover damages morale, leading to disengagement and, ultimately, further resignations.

• Recruitment and training – The packaging and print sector requires specialist skills that are costly to source and train.

Taken together, turnover can cost a business anywhere from 30–50% of the employee’s annual salary, and in senior or technical roles, this figure can rise significantly.

Why Retention Matters in Packaging & Print

The sector is under unique pressures: sustainability demands, rapid technological advances, and growing competition for specialist talent. Retaining skilled professionals isn’t just about stability—it’s about maintaining a competitive edge. Businesses that invest in their people are better positioned to adapt, innovate, and deliver consistent quality to clients.

How to Improve Employee Longevity

The good news is that turnover is preventable. Leading companies are taking a strategic approach by focusing on:

1. Clear career pathways – Employees stay longer when they can see progression opportunities.

2. Competitive compensation and benefits – Salary matters, but so does recognition, flexibility, and wellbeing support.

3. Strong leadership – Engaged managers who communicate effectively and value their teams foster loyalty.

4. Culture and purpose – Today’s workforce is motivated by meaningful work and alignment with company values.

5. Strategic hiring – Bringing in the right talent in the first place reduces early attrition and builds long-term stability.

Partnering for Long-Term Success

At Athena Executive Search, we understand the unique challenges facing packaging and print businesses. Our tailored recruitment approach ensures you attract, hire, and retain the people who will drive sustainable growth in your organisation.

High turnover is costly—but with the right talent strategy, it’s avoidable.

Get in touch: enquiries@athena-executive.com