The Packaging Industry Is Transforming — But Is Your Talent Strategy Keeping Up?

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As packaging companies race to digitize operations and embrace automation, a new challenge has emerged: the talent gap is widening.

At Athena Executive Search, we’re seeing first-hand how these shifts are changing not just the tools of the trade — but the people leading the charge.

Automation Is Reshaping the Shop Floor

From smart factories and robotic handling systems to AI-driven supply chains, automation is rapidly improving efficiency and reducing waste. But it also demands a new kind of talent:

  • Digital-savvy production managers

  • Industrial data analysts

  • Automation engineers

  • Maintenance techs with IT skills

The question for many packaging firms: Where do we find these people?

The Rise of Hybrid Skills

It’s not just about tech know-how. Companies need leaders who can bridge:

  • Traditional print/packaging experience and

  • Digital transformation expertise

Whether it’s integrating ERP systems, leading a factory digitization roadmap, or aligning sustainability with technology — these hybrid thinkers are rare, but essential.

Executive Talent Is Evolving

We’re seeing high demand for roles like:

  • Chief Digital Officer (CDO) – driving company-wide tech innovation

  • VP of Operational Excellence – blending LEAN and automation strategies

  • Director of Smart Manufacturing – overseeing digital plant initiatives

These aren’t “nice-to-have” hires anymore. They’re business-critical.

How Athena Executive Search Can Help

Our deep specialization in the packaging and print sector means we know where to find the right people — and how to speak their language.

We help packaging businesses:

  • Identify emerging leadership needs

  • Attract top talent in a competitive market

  • Future-proof leadership teams for a digitally driven future

Ready for What’s Next?

Digital transformation isn’t slowing down — and neither should your talent strategy.

If you’re building the next-generation leadership team in packaging or print, let’s talk.
Connect with us today or visit: www.athenaexecutivesearch.com